Eminent Reflexology, established on July 26, 2009, has been operating for 13 years. Aim to provide customers with one-stop massage services, allowing them to enjoy a range of exceptional services and relax their body and mind. There are two branches located in the Nusa Bestari and Bukit Indah areas, offering geographic advantages.
How We Work
Challenges
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Challenges
Eminent Reflexology is a professional massage centre with years of experience facing significant competition in the industry. To thrive, they must constantly update their creative content to increase exposure based on platform and user preferences, as well as continuously grow their customer base while retaining existing clientele. Additionally, they aim to attract a younger demographic.
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Solution
Utilise enticing language and pricing to attract customers, amplifying the brand's advantages such as unlimited food and drinks, member benefits, etc. Regularly refresh advertising content and creativity to combat ad fatigue. Develop innovative advertising content and strategies monthly, establishing authentic and meaningful connections with the target audience to enhance attractiveness and competitiveness. Additionally, assist in their expansion to platforms like Xiaohongshu (XHS), leveraging the KOC to tailor marketing strategies successfully, thus attracting the younger demographic for visits and check-ins.
